My Journey

I’ve been interested in personal growth and transformation since my early 20s when a friend at university gave me the book, “The Road Less Travelled” by M. Scott Peck. What was revealed to me in that book was that there were other people out there who understood my struggle and we could help each other. It taught me about love, discipline, and how to be in the world, and it started me on my lifelong journey of exploration for meaning and happiness in my life.

Working with a life coach can help you transform your life so that you have more time, more money, and are a stronger leader. In fact, life coach David Perry is a great person to talk to if you're interested in improving your leadership.

I am inspired by breakthroughs and insights: the thunderbolts that occur when the old way of seeing is revealed and a new path becomes available.

People get blocked and stuck. People live in ways that prevents them from having the life they truly desire. Coaching helps you to see the way you limit your own power and possibility and helps you build new ways of being in order to live the completely fulfilled life you deserve.

It's a powerful journey.

After university, I had a number of jobs, romantic relationships, and a lot of challenges. I got married, had a family, and got divorced. I continued my exploration of personal growth, but I never found the real freedom, meaning, or happiness that I was looking for.

Over and over I repeated the same unsatisfying and unfulfilling patterns of relationships with lovers, family, friends, and bosses. Finally, through the failure of a great relationship, it broke through to me what I’d been doing all those years and I became determined to find a solution to the dysfunctional patterns I’d been living in. 

And I realized that even with all the coaching I’d been through and growth work I’d done, that I didn’t have the tools I needed for this job. I was stuck and didn’t know how to move forward on my own. I needed a radical change.

In desperation, I signed up for a three-day transformational seminar in San Francisco I’d heard about for many years from friends. The course promised me transformation, and that anything I envisioned for my life would be possible for me. And it worked. By the end, I realized that the only thing between me and my dream life was my own limiting beliefs about myself and the world.

It got me un-stuck and moving forward again with new understanding about the world and myself.

It launched me on the trajectory of growth and possibility that has literally transformed my life. Through coaching and further training and a commitment to a transformed life, my life, work, and relationships today are more authentic, satisfying, and fulfilling than ever before.

That doesn’t mean that everything is perfect and it doesn’t mean that those old dysfunctional patterns aren’t still hanging around and causing problems, but I’m working through them powerfully every day.

My journey from M. Scott Peck’s “The Road Less Travelled”…to the failures I’ve had throughout the years…leading up to my transformational weekend in San Francisco…through all the growth work and coaching since…and the personal and spiritual growth I’ve accomplished…

…that journey took me 30 years.

My purpose today is to shorten that journey for others.

To help people to live their dream life now instead of 30 years from now.

That’s why I became a Life Coach certified in Ontological Coaching and that’s why I love to coach incredible people every day.


My VISION

Purecoach is dedicated to improving the lives of all human beings because everyone deserves to be happy, fulfilled, purposeful, joyful, liberated, and self-actualized in their lives. We all develop over time into rigid and limiting contexts that define our world. Many things become impossible for us from within the constraints of this way of being-in-the-world, and this is the reason we’re unable to achieve our true desires. Purecoach is a stand for the impossible becoming possible through awareness, insight, wisdom, and action toward a designed future.

My MISSION

Purecoach provides Ontological Coaching and Consulting Services targeted at personal transformation through an analysis of the client’s context of self-limiting beliefs, generating the possibility of new ways of being for the client, and creating actions to move the client into that new realm of being. Clients experience increased levels of authenticity, integrity, and connection in all relationships; increased distinguishing and empowering interpretations in all areas of life; more joy and satisfaction with life; and powerful actions and decisions all the time. The overall objective is to liberate people to live happier more fulfilled lives.


My Short Bio

I was born and raised in New Jersey and I’ve always sought to understand how things work. I started programming computers in high-school and studied Electrical Engineering at Rutgers University. After graduating, the call of technology and adventure led to moving to Santa Cruz, California. I worked in Silicon Valley until 2010.

I moved to Switzerland in 2010 and in 2016 left Dell Computer and started searching for the next big thing. I trained as an Ontological coach with Hans Phillips (www.ontoco.com) and I’m now working full-time as a professional Life Coach. I founded my firm PURECOACH in 2018.

Education

  • Rutgers University Engineering School – BSEE 1987

  • Landmark Forum, August of 2013, San Francisco, CA

  • Landmark Advanced Course, February 2014, London UK

  • Ontological coaching training 2016-2017

  • Rich Litvin Intensive, April 2020

  • Rich Litvin, 100 Days of Coaching, April-June, 2020

Professional Achievements

  • 28 years as a software developer in Silicon Valley, 15 in leadership roles as a technical manager and team lead.

  • Founder and owner of PURECOACH, an Ontological and High-Performance coaching consultancy.

  • Coached over 100 clients from scientists to small business owners to executives in large corporations.

Personal Achievements

  • Transitioned from software developer to full-time coach and built my own coaching business.

  • Moved to Zürich in 2010 to be closer to family.

  • Raised an amazing daughter who is now working as a doctor in Zürich.


Contact Info

I’m happy to answer any questions. Please be in touch!